To create awareness of the broader contexts and sphere of influence within which international business operates.
To study and practise international business and management drawing on a range of perspectives in the fields of international marketing, strategic management, entrepreneurship, international human resource management, and international business.
To develop your critical thinking, conceptual thinking and reasoning skills relating to international business and management.
To enhance your employability, career potential and personal effectiveness.
To develop your ability to carry out independent research in the field of business and management.
A business administration award allows graduates to find employment in almost any private industry – organisations and businesses need staff with a broad understanding of business issues to help improve their performance. The programme is designed to provide its graduates with an in-depth knowledge of business administration and therefore will open up various career paths and opportunities in both private and public organisations. The practical aspect of the programme will ensure that graduates are well equipped for roles that required a strong attitude to problem-solving and applied leadership.